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Description:
UNVOGUE signals a new concept in lifestyle, fashion, beauty and pop culture as a comprehensive lifestyle management resource and the aim to become the definitive destination for the aspiring and affluent online trend-setter community. UNVOGUE is for both men (primarily gay) and women, and provides an unrivalled environment for the fashion industry's most creative and respected photographers, stylists, writers, designers, artists and creative minds. The unconventional combination between stunning and elegant design with innovative editorial information; compelling content; interactive and daily up-to-date fashion, social and lifestyle news, also available to discuss in the forum, all beautifully packaged to offer a fully entertaining online experience. UNVOGUE is a very effective forum for the global lifestyle, covering people, places, events and issues that affect fashionistas of a luxurious, trendy and pop life. It provides a unique advertising platform, which reaches the visitor in a relaxed state of mind, integrating the interactive experience in the lavish environment provided by the contents. UNVOGUE is an interactive magazine and entertainment channel. The magazine is published bimonthly with a predicted readership of 75,000 unique visitors a month and an estimated 5 million page views; figures are expected to soar after the first semester by a fairly accurate 25% every oncoming month.
RMI (parent company of UNVOGue) has successfully garnered valuable fashion industry clientele. The successful launch of UNVOGUE Magazine and the UNVOGUE Blog, not only increases the reach of the UNVOGUE brand throughout the world, but also demonstrates the determination and talent of the management team. With each magazine issue the company will continue to grow both its reach and its revenue. In order to achieve its business goals, RMI is seeking a capital investment of $300-500k. The capital investment will be used to expand the UNVOGUE brand by replicating the successful model used to build the corporate and operation structure of UNVOGUE magazine in order to grow circulation and advertising revenues. Key management staff will be brought on board to manage magazine circulation, advertising sales, company budgets and finances, and internal operations.
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