It is a fact that at the very core of successful businesses are
great business ideas. But what is the difference between a person capable
of coming up with great business ideas and a person who cannot manage to produce
one, despite efforts which cannot be neglected? There are a lot of factors involved
in the process of producing great business ideas, but there is one which is within
our reach. One of the most important mistakes people make is the fact that they
think that great business ideas
can appear when they want it to.
They think that all they need to do is stare at a blank piece of paper or computer
screen and great business ideas will just occur. It may come as a surprise, but
mot great business ideas came out of nowhere, without planning. You may be doing
your daily exercise routine, you may be doing household-related tasks, or you may
even be trying to fall asleep when that idea you were looking for crosses your mind.
Have you ever had an idea you considered productive and possibly profitable at one
point, only to have forgotten it due to the fact that you have not had it written
down on paper? If so, then this is the first think you need to do: always be sure
to carry a pen and paper with you. Try not to force the process of coming up with
great business ideas, but rather let them come to you. Fill your time with pleasant
activities, have fun, talk to people and the ideas will come. All you need to do
is be prepared when the time comes.
One exception would be brainstorming sessions, where people gather in order to share
thoughts and find solutions to certain issues. In that case yes, great business
ideas can occur when you want them to. If you get used to always being prepared
in case great business ideas flood your mind, you will have the pleasant surprise
of finding out that you have just completed an important project while driving,
having dinner or relaxing. And, if you have clients which pay you for great business
ideas, when working in the field of marketing, for example, your clients will have
the advantage of not having to pay you for the time you spend doing something else
and coming up with that great sales pitch they were looking for.
Your advantage could be the fact that you can find solutions to projects which require
a lot of work and brainstorming sessions in a matter of minutes. They get great
business ideas at no additional cost, and you have more free time on your hands.
You can achieve results in business without staying at the office all day long.
Get used to always being prepared in case you have great business ideas, and you
will reap the rewards. A lot of the time, searching for great business ideas behind
a desk or computer screen will do more harm then good, as great business ideas require
a certain state of mind, they cannot simply occur when you want them to. If you
want to come up with a great advertising idea, go talk with the people would want
to advertise to, analyze their needs and desires. You will surely notice the difference.
Live in an environment where great business ideas can run wild and the results will